Is RSS dead? The uses and benefits of RSS feeds for websites today and beyond

You would be forgiven if you had forgotten that RSS ever existed. The small orange button that became so familiar to website visitors in the early 2000’s was as dominant as a Twitter button on any of today’s websites. RSS is the abbreviation for Rich Site Summary, and was later often referred to as Really Simple Syndication. RSS was responsible for bringing digital content to…

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Complete guide to content curation for social media marketing

If you’re marketing your brand or site on just two social media networks, and you’re publishing just once a day, Monday through Friday, on each network, you’ll need forty pieces of content each month. When you’re facing a need for content at these levels, you essentially have three options. Come up with enough of your own unique material and risk wearing yourself out (or exhausting…

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