Sharing content on Twitter is a great way to drive traffic to your site. Yet, the actual Tweet itself doesn’t really provide much information about the content being shared. In best case a standard Tweet would simply contain a small amount of descriptive text written by the user tweeting, a link to the content, a manually uploaded image, and maybe one or two #hashtags or…
To automatically publish content directly from your WordPress website to a variety of social media channels is not only a great way to save yourself some time, but also helps you drive traffic to your site with the minimum of effort. There are a variety of great automated social media publishing plugins available to you via the WordPress Plugin Directory. All of these plugins are…
Implementing connections between your WordPress website and social media channels is vitally important to the success of your website. Feeding your website with data from your social media channels brings with it a variety of great benefits. Fortunately for the 60+ million WordPress website owners worldwide, connecting to your social media channels can be accomplished with ease. In this article you’ll learn more about implementing…
Nowadays, more and more businesses realize that their market and customer base has moved to the internet. As such, it’s important to have a strong online presence to be competitive. Not only will a strong online presence increase your chances of landing new clients, it also helps you establish your brand, authority and credibility. It may put you miles ahead of your competitors who don’t…
The new year is already well underway, but is your content marketing plan keeping up? Nothing stays always the same — especially not on the web — so it’s imperative that you keep up with the evolving trends. It’s less than a month into 2017, but we can already see the broad strokes of how this year’s trends will take shape for content marketers. Let’s…
There are millions of WordPress websites on the internet and many new sites are launched on a daily basis. Even if not all of them will be successful in the end, it’s pretty obvious that the competition is rather tough, no matter which industry or business you are in. If you want your website and your business to be successful on the long run, you…
According to Buzzsumo, 75% of articles and blog posts get fewer than 40 shares on social media networks like Facebook and Twitter; half of all content gets 8 or fewer shares. But some types of blog posts will get you more attention and a bigger audience than others, all things being roughly equal. Let’s take a closer look at five specific types of blog posts…
Repurposing is a super-efficient way to squeeze every last drop of useful life out of your content. When it’s done right, repurposing can turbocharge your results and significantly increase your return on the investment of time and effort you made in that content. In this article, we’re going to share just how to do that, starting with three strategic tips, and then exploring three specific…
Hashtags look so simple, don’t they? But what does hashtag mean? They’re just words, sometimes a short phrase or an acronym, following the hashtag symbol, what used to be called a pound sign or number sign. For just a few hashtag examples from our own @MHThemes Twitter feed: #Blogging #ContentMarketing #Webdesign #SEO But rather than simply throwing a bunch of random words up in your…
Here’s a not-so-radical proposition: You should spend more time on your own website than on social media, if you want to market your brand effectively. There are four primary reasons why that proposition is true, and they’re listed below, but they generally boil down to one truth: What you pay attention to is what grows stronger. If your goal is to generate and capture more…
