Anyone who’d like to build a passive income on the Internet needs not only to choose the right theme for their blog, but also to use the right technology to earn revenue from Amazon.

The Amazon PartnerNet is one of the most popular affiliate networks. Why? Because it enables you to promote millions of shop products on your website and earn a commission from these.

Generate revenue from Amazon with a magazine blog

As the world’s largest online store, Amazon has been hosting a great affiliate programme for many years. You can use this to promote products and earn money through a magazine blog.

All you have to do initially is register with Amazon PartnerNet and you’re ready to go. At the same time, you can choose a magazine theme for your blog. This opens up countless ways to insert products in the best positions and make a profit from your website.

We’d like to use this article to explain to you just how it works and what background knowledge you need.

What is a magazine blog?

When we talk about a magazine blog, we usually mean a blog that contains a variety of topics and categories. Back when the Internet wasn’t as advanced as it is today, magazines were only available in hard copies that you bought at a newsagent’s shop or at a kiosk.

So, a magazine blog is basically nothing more than a type of magazine, only this magazine takes the form of an online blog. The challenge of a magazine blog is to present all relevant information such as news, videos, social media posts, comments or popular articles as concise as possible on your home page.

Special magazine themes, such as MH Magazine, for example, allow you to do just that. It only takes a few clicks for you to put together your own magazine blog.

If you’d also like to make money from your website, it’s worth taking a look at the Amazon PartnerNet because a magazine theme offers many opportunities to insert banner ads and products into your blog through a simple click.

Your benefits at a glance

  • Dynamic layouts
  • Home page with multiple columns (two columns, three columns) or covering the entire width
  • Easy to integrate media (videos, pictures, social media)
  • Opportunities for monetisation

Amazon products: Where should you place these in a magazine blog?

Most magazine themes that allow you to create your own blog already have ready-made sections where you can place banners or Amazon products.

The ready-made advertising spaces in a magazine theme are usually controlled via widgets. These normally provide different location options (in the header, within a post or on a page).

magazin blog advertisement widgets

If these areas aren’t enough, you can always install a plugin, for example, Advanced Ads, which lets you post to more “locations” within your blog.

The header and footer

The header is particularly well-suited to vertical banners with pixel formats of 320 x 50, 728 x 90 or 468 x 60. For Amazon products, it’s best to insert individual bullet points that are a good vertical fit within the header.

Of course, you can also provide individual product information here such as a product image displayed with an affiliate link to the Amazon Store.

magazin blog advertisement header

The footer offers far more flexibility as it’s also well suited to inserting entire product boxes. Since there’s a lot of space in the footer, you could also add more than just one Amazon product.

Above the footer

In addition to the header and footer, Amazon products can also be placed directly above the footer. Again, you should opt for a vertical format e.g. 728 x 90 pixels.

magazin blog advertisement over footer

In the sidebar

You’re spoilt for choice with the sidebar. You can place both vertical and horizontal banners here. This means that you can include Amazon products in various formats within the sidebar.

Lists are particularly good in the sidebar, such as a bestseller list or new releases list. These can be large or small, depending on the number of list items you wish to have.

magazin blog bestseller sidebar

Individual posts (above and below the post content)

Individual posts give you the opportunity to place products above and below the post through the backend of your magazine.

To discreetly place an Amazon product here, just as for the header, you should place it in a vertical box in the form of a list item. But you can also insert a normal product box, which immediately catches the reader’s eye.

magazin blog advertisement before content

Individual pages (above and below the page content)

When it comes to individual content articles, a magazine theme should also let you insert products above and below the page.

The structure and display of the Amazon products here is the same as for within the content of articles.

magazin blog advertisement after content


Within individual articles

Inserting banners and products in a 300 x 250 pixel format works particularly well within individual articles. The location is usually justified to the right or left, but even vertical formats such as 728 x 90 and 468 x 60 are effective when inserting into the content of an article.

When it comes to Amazon products, we recommend that you use one or more product boxes side by side. These will usually take up the entire page width.

The two locations that work best for conversions in a magazine blog

Now that we’ve introduced you to the possible locations for Amazon products in a magazine blog, we’d like to show you the areas where products from an Amazon store have the strongest conversions.

The sidebar

magazin blog advertisement sidebar

The sidebar is an integral part of a blog. A visitor will always take a look at this, whether reading an article or scrolling through the page.

You should make the most of this when locating product ads to earn revenue from Amazon. Bestseller and new release lists always work very well in the sidebar.

The article

magazin blog advertisement article

Visitors will naturally read an article if they’re interested in its subject. Placing a product within the article not only makes good sense but also offers good conversions and, of course, ultimately increases sales.

When locating your ad, you must make sure you don’t embed just any Amazon product. Only use products that are connected and relevant to the theme of your article.

So, if you’ve written an article on “Traveling to Asia”, you could, for example, include a travel guide for Asia, a travel backpack or something similar.

How do you integrate Amazon products into your magazine blog?

You can incorporate products from an Amazon store into your blog in various ways. The classic way would be to insert a suitable product using the SiteStripe, which will appear as soon as you log in to your account.

magazin blog amazon sitestripe

The main initial requirement for this is to already have an Amazon PartnerNet account. However, the disadvantage of this integration method is that you have to manually create all affiliate links.

As an alternative to manually creating affiliate links on Amazon, there are now some very useful Amazon plugins available for you to use. You simply have to install these into WordPress and connect them to Amazon PartnerNet.

The advantage of this method of integration is that it’s easy to insert products from an Amazon store using shortcode or widgets anywhere in your magazine blog.

The Amazon Affiliate for WordPress Plugin (AAWP)

The Amazon Affiliate for WordPress (AAWP) plugin is a good example of an Amazon plug-in. Using this makes it easy to integrate shop products into your magazine blog and earn revenue.

The AAWP plugin is flexible to configure and can be used in various designs and styles. Also, you don’t need any programming skills to use this plugin.

The most important functions of the AAWP plugin at a glance:

  • Text links
  • Single (or multiple) product boxes
  • Bestseller lists
  • New releases (lists)
  • Data fields
  • Widgets
  • Comparison tables

To see what the whole thing can look like in a magazine blog, we’ll now show you a product box, bestseller list, widget and comparison chart below.

Product box

aawp product box

Bestseller list

aawp bestseller list


aawp widget

Comparison table

aawp comparison tables

All these features can help you to start earning from a magazine blog in conjunction with Amazon PartnerNet or even increase your revenue.

Our MH Magazine Theme

Are you already using our MH Magazine Theme? If so, we hope you’re pleased with all its functions!

Are you someone who’d like to create a magazine blog and generate revenue through Amazon but are still looking for the right magazine theme?

If so, we’d like to introduce you to the most important features of our MH Magazine Theme:

  • SEO friendly
  • Optimised for speed
  • Translation & RTL ready
  • Live customiser
  • Professional layout
  • Support (in German / English)
  • Regular updates
  • Installation service

By the way, it’s easy to integrate the AAWP plugin into our theme and, when buying your license for the Amazon Affiliate WordPress plugin, you’ll get up to 20% off!


A magazine blog is the ideal set-up for earning money online through the Amazon Affiliate Program. This is because a magazine theme already has numerous places to locate suitable product ads within your blog, e.g. on the home page, in a post or on a page.

To get the best possible results by promoting products from an Amazon store, we recommend that you use a suitable plugin such as AAWP. All products that are integrated through this plugin are updated automatically. In this sense, you don’t have to worry about a thing.

Florian D.

About the author: Florian is the project owner and lead developer of MH Themes and other awesome WordPress related tools. Besides coding, he loves doing sports and watching his favorite series. Follow him on Twitter